WhatsApp Order Notification Templates for WooCommerce

Every WhatsApp message a store sends outside the 24-hour reply window must use a template Meta has approved. These are the eight a WooCommerce store needs, written to pass review: category set correctly, variables in the right places, no promotional wording in Utility templates. Each page has the body in English, Spanish, Portuguese, Indonesian, Italian, French and German, ready to copy into WhatsApp Manager.

Template	Meta category	Send when the order is
Order confirmed	`UTILITY`	Processing (or On hold for bank transfer)
Order shipped	`UTILITY`	Completed, or a custom "Shipped" status
Out for delivery	`UTILITY`	Custom "Out for delivery" status (set by you or your courier integration)
Order delivered	`UTILITY`	Custom "Delivered" status
Cash on delivery confirmation	`UTILITY`	On hold, for orders paid with Cash on delivery
Abandoned cart reminder	`MARKETING`	No order placed N hours after the customer typed their phone at checkout
Refund issued	`UTILITY`	Refunded (full or partial)
Payment failed	`UTILITY`	Failed (or Pending payment after a timeout)

Three rules that get templates approved

Utility means about an existing order. Add a coupon, a "you may also like" or a review incentive and Meta re-categorises it as Marketing, which costs more per message in most countries.
Never start or end the body with a variable, and keep more words than variables.
One template, many languages. Submit each language under the same template name and send the language code of the customer.

How much each category costs in your customers' country: WhatsApp API cost calculator. To write your own: template builder.

Send these automatically on every order. Bulk Order Notifications for WA is a WordPress plugin that maps each WooCommerce order status to an approved template, fills {{1}}, {{2}} from the order and shows delivered/read per customer, through your own WhatsApp Business API account: no monthly fee, $39 once for the full version with COD confirmation and cart reminders.
See Bulk Order Notifications for WA Download the free version

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Want it done automatically? Bulk Order Notifications for WA does it for you, one-time price.

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